Users, through new commands, will be able to suggest to the algorithm which posts from strangers are interested (or not)
In a little while in the Instagram feed you may not only see the photos and videos – perhaps at the seaside – of your friends or the VIPs you follow. The social network has in fact made it known that the test of suggested posts it went so well that it will also insert these recommendations in the feed, before or in the middle of the content uploaded by those who already know.
The function, launched last year, so far it has only offered additional content after seeing everything that people following you have shared. A Facebook spokesperson described the expansion of suggested posts at TechCrunch as a ‘extension of the Instagram feed, and that these will vary based on how someone uses the app. The test will be extended to a limited number of users in English-speaking countries only, although the company declined to specify how many accounts will be affected.
Instagram is also testing new commands that will allow users to say they are interested in or not for suggested posts, as well as the ability to postpone advice for 30 days to hide them from the feed. A kind of “snooze” button on the alarm clock for unwanted posts.
Instagram punta a far emerge the contents suggested to keep people on the app longer, but users may prefer to only see the posts of the people they follow, especially if that group is small.
The Verge commented this news by writing that “people are still upset that the feed is no longer chronological, let alone now including posts from strangers ”. The ability to customize the suggested posts and the feeling of somehow having some control over the functioning of the algorithm that regulates the feed could instead reassure users.