Perception of post-pandemic privacy: the Kaspersky investigation

How much do we care about our privacy? What is the value we attribute to information about us, even those of a more personal and sensitive nature? The research conducted by Kaspersky sheds light on a phenomenon closely linked to the evolution of the pandemic context, lighting a beacon on the situation in our country, just as the adoption of the Green Pass. Data in exchange for greater freedom: the Kaspersky survey Let’s start with the percentages. 80% of Italian users would share their health, geolocation and contact data in exchange for greater freedom. 54% of our compatriots are also willing to provide personal data if it is useful to help the country overcome the impasse linked to the crisis. Finally, 36% to return to travel abroad. These are the words of Morten Lehn, General Manager Italy of Kaspersky. Since the beginning of the pandemic, governments across Europe have been looking for a way to monitor the spread of the virus in order to boost the economy, the hospitality sector and that
travel. Despite this, only 47% of Europeans would confidently share their personal information with the government. While many Europeans are willing to give up their personal data in exchange for more freedom, it is important for national governments to be more transparent about data collection and storage policies to build trust with citizens and safely overcome the pandemic.Kaspersky investigation: the importance of data privacyThe data that refers to the gap between generations is interesting. The youngest are undoubtedly the most inclined to share: Millennials with 87%, Generation X with 77% and Generation Z with 75%. Geographically, the Portuguese are the most willing to share personal health information to help the country overcome the pandemic (58%). The Italians (54%) and the Danes (49%) follow closely behind.Kaspersky investigation: the importance of data privacyFurthermore, in Italy the issue of privacy protection is particularly felt: 98% of those called into question consider this aspect to be very important. However, only 63% believe that they can exercise effective control over the organizations that have access to it. Finally, 85% fear that information could fall into the wrong hands within the next two years.

Categories:   Security