Osaka 2025 Expo aims to boost European visitor interest

The highly anticipated World Expo will take place in Osaka in 2025, showcasing over 160 countries and regions from around the globe.

With just five months remaining, preparations are in full swing for the Osaka World Expo 2025.

Delegates from various nations convened in Paris on Tuesday to discuss recent updates and strategize solutions for the challenges faced by the event’s organizers.

The World Expo has a rich history, being one of the oldest and largest international gatherings, held every five years since 1851.

Next year, attendees can expect to see groundbreaking innovations and technologies presented by more than 160 countries in Osaka.

Attracting European Visitors: A Key Challenge for Osaka

The theme for the upcoming World Expo is “Designing Future Society for Our Lives,” a timely topic that could inspire nations to address pressing global issues such as aging populations and urbanization.

Dimitri Kerkentzes, Secretary General of the International Bureau of Expositions (BIE), emphasized the need for global collaboration, stating, “One country cannot tackle these issues alone; we must work together as a community. I look forward to seeing new ideas and innovations from Osaka that could shape our future over the next decade.”

However, ticket sales have reached only 7.3 million as of November, prompting Japanese officials to enhance their communication strategies aimed at drawing more European visitors.

“We have numerous exhibits from Europe highlighting various critical issues such as green energy and climate change. We are eager to showcase these to European audiences. Improving our communication will be a major focus moving forward,” noted Hirofumi Yoshimura, Governor of Osaka.

Despite current ticket sales, Kerkentzes remains optimistic, predicting a surge in purchases as the opening day of the Osaka Expo approaches.

Ukraine’s Participation Amidst Global Tensions

The governor also announced that Ukraine will participate in the expo, despite the ongoing conflict due to Russia’s invasion. Notably, Moscow withdrew from the event in 2023.

The expo organizers aspire to foster unity during a time of global conflict and instability.

“Expos are designed as apolitical gatherings, offering a platform for countries to discuss and dialogue. We need a space where global representatives can come together and allow our differences to unite us rather than divide us,” Kerkentzes added.

The Osaka World Expo is scheduled to run from April to October 2025 and aims to welcome around 28 million visitors, according to Japanese authorities.

Photo credit & article inspired by: Euronews

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